How to Use Facebook for Self Branding
“Everything you do in public, your behavior, appearance, things you say and even people you associate with, every act is done with self-promotion in mind.”
I thought it was a bit of an over exaggeration when I heard it several years ago at a seminar on communication. However, sometimes, and more often at that, I can understand quite clearly what the speaker meant by that somewhat disturbing sentence.
- Defining yourself
- Choose your friends carefully
- Decide on a strategy
- Change your privacy settings
- Turn off the tagging option for pictures so that no surprise can be unpleasant
- What you should do next is making a vanity URL
- Fill in professional details
- Do networking properly and increase your “friend” base
- Post updates
- Put up a professional-quality profile photo
- Link your Facebook page to your blog or Twitter page or any other social network
- Start running a new Facebook page or a group
- Use Facebook events to your advantage
Learn social media @ www.digitalconnext.com
Interested in Using Free Web Hosting? Read this...
Every business needs a website if wants to be found on the internet. A website has to be hosted on a web server. There are many web hosting providers offering hosting service for different price and with different features. Some of them are offering free hosting as well. In this article we will talk about the downsides of free web hosting.
Disadvantages of Free Web Hosting
Brand Identity: Your web address is going to be a subdomain of your free web hosting service provider (ex: www.yourbrand.index.xyz). If you’re serious about your website or online business, you’ll never want to see this happen. Besides no one deals with a business that doesn’t have their own domain name.
Limited Web Space: All free web hosting companies only give you web space that is barely enough to build a 5 page static website. If you need any extra space or want to add any extra pages then you will have to pay huge amount. This is generally more expensive than most of the good web hosting packages available in market. Click here to check Most Reliable and Affordable Web Hosting Plans
Shut your business: Free web hosting lacks reliability. The free web hosting company can decide to shut shop anytime and that means it will shut your website too. Just like a disappearing rabbit in a magic show.
Others guest in your house: The free web hosting companies have the right to run ads on your website even if they are not relevant to your website. What’s worse is that you get no share of the revenue earned by them. That’s not fair right!! Also imagine your competitor ads showing up on your own site, disastrous isn’t it?
Open Window, No Customer: You can forget about getting any traffic from search engines as most sites hosted on free web hosting servers are pushed to the back of the results. Your hard work is never going to get noticed. Bloggers who wish to reach out to their audience are going to suffer the most.
New Era Old Attitude: Get ready to deal with older versions of applications, low data transfer, file upload limitations, no support and constant need to upgrade to get more control of your own website.
So before registering in to ‘free web hosting’, think about what we mentioned above and decide what’s more important for you; an awesome fully functional website or just another free website (which isn’t really yours). The choice is yours.
Anyways paid isn’t that expensive. Don’t believe us? Take a look at our Hosting plans and judge for yourself
8 Reasons why business NEEDS a professional website!
SMALL BUSINESS WILL GAIN MORE CREDIBILITY
Today, more and more consumers use the internet to search for the products or services they need. Your small business will gain credibility by having a website. Without one, potential customers will go to your competitors that do. If you already have a website but it is "home-made", having it professionally redesigned will provide your business with a professional image which will inspire even greater confidence. For home-based businesses, this is particularly beneficial since you do not have a store front to promote your products or services.
A WEBSITE SAVES YOUR MONEY
As a small business owner you probably think you can't afford a professional website, but now its not the same case. Although the cost of designing a website varies, once it's up and running, a website for a small business generally costs under ₹ 10000 a month and, in some cases, as little as ₹ 500. Compared with the cost of a newspaper ad, when you consider the potential market you can reach with a website, it is a very cost effective way to promote your business.
ENABLES YOU TO KEEP YOUR CUSTOMERS INFORMED
Think of your website as being your online brochure or catalogue. It is much easier and quicker to update information about your products and services on your website than in print material, making it an effective way of letting your customers know about the arrival of new products, upcoming events, special promotions, or any new services you now offer. Unlike print ads which quickly become outdated, your website can provide current information and news.
A website is available to both your regular and potential customers 24/7/365 providing them with the convenience of reviewing your products and services when your store or office is closed. With today’s busy lifestyles, this is a great selling point when making a purchase decision.
A WEBSITE MAKES IT POSSIBLE TO TARGET A WIDER MARKET
Whether you provide products or services, your website will provide an alternative location to sell them. As a retailer, a website (eCommerce) is a great place to sell your products to a wider market; even services can be made available globally. Don't think you'll be able to sell your products or services online? Don't forget, even cars and houses sell online!
IT PROVIDES A MEDIUM ON WHICH TO SHOWCASE YOUR WORK
No matter what type of business you’re in, a website is a great place to showcase your work. By including a portfolio or image gallery, as well as testimonials about your work, you can demonstrate what makes your business unique.
A WEBSITE SAVES YOUR TIME
Providing information to your customers takes time, whether it’s on the phone, face-to-face, in a brochure, or in emails. With an online catalogue you can provide lots of information about your products and services. Once your website is up and running, it is available to your customers indefinitely, saving you time. And what is time? Time is money!
IT IMPROVES CUSTOMER SERVICE
Maybe you sell environmentally friendly products and would like to share tips on how to recycle, or perhaps you’re an accountant and want to give your clients advice on how to simplify their bookkeeping practices. By including a FAQ page, adding articles or uploading newsletters to answer all your customers' questions you can keep them up-to-date. What better way to provide them with value added service than by sharing information on your website.